DavidfeganOur Technical SEO Services Offerings
The unique blend of our Technical SEO Expertise with decades of software and web development technology expertise makes us the Technical SEO Agency of choice for all our clients. No matter if your website is built on WordPress, Shopify, or Wix, or custom coded using PHP, react, or any other technology – Technical SEO Service is vital to ensure that your website is healthy, fast, and secure so it gets all the ranking juice it deserves from the search engines.
Let’s List Down the Technical SEO Activities We Execute for Your Website:
1. Check Core Web Vitals and fix errors – Improve the foundation of the website
The first and most important activity of Technical SEO services is to check the foundation of the website i.e. core web vitals. Core Web Vitals are 3 most important metrics that Google uses to measure the loading performance, page interactivity, and visual stability of the web page. These provide the base to Google for their Core website ranking system. No website can afford to fail on any of these parameters so we check these as the first thing.
2. Implement Core Meta Tags for SEO, Analytics, and Paid Ads
Website’s core tags are vital for Technical SEO since they turbocharge your site’s performance, streamline script management, and supercharge your ad campaigns to deliver impactful results.
Structured Data
Since proper use of structured data improves visibility and boosts click-through rates by providing richer search results, our Technical SEO services focus on Structured Data to enhance how search engines understand and present your content.
Schema Markup:
It is a type of microdata that helps search engines understand the context and meaning of your content. So, implementing schema markup helps search engines with additional information about your website—such as product details, reviews, events, and more.
Rich Snippets:
Rich snippets help to enhance search results that display extra information, such as star ratings, pricing, or event dates. We create structured data that generates rich snippets, making your search listings more visually appealing and informative to attract more clicks and increase user engagement by providing immediate answers to their queries directly on the search engine results page (SERP).
Our Secret Sauce – Image Structured Data:
As images play a critical role in search visibility. So, we implement image-structured data to help search engines better understand the context and relevance of images on your site. This approach increases the chances of your images appearing in rich results like Google Images or visual search, driving additional organic traffic. We also optimize image metadata, such as alt text and captions, while using structured data to provide details like licensing information, product availability, or recipe instructions.
Optimizing CTAs for Mobile and Desktop
A well-designed Call-to-Action (CTA) can significantly impact conversion rates, but the effectiveness of a CTA varies greatly between mobile and desktop users. Mobile users often require larger, more accessible buttons, while desktop users may respond better to well-placed, visually appealing CTAs. We optimize CTAs by tailoring their design, placement, and functionality for different devices for maximum effectiveness.
Why is Technical Seo Essential?
No matter how high-quality your content is or how many backlinks you build, without a solid technical foundation, your website won’t reach its full ranking potential. This is why we call Technical SEO the backbone of any successful SEO strategy.
Enhances Crawlability and Indexability:
If search engines like Google can’t crawl or index your site properly, even if you have high-quality content, it is often due to poor technical settings like misconfigured `robots.txt` files, improper sitemaps, or unoptimized site structure. No matter how valuable your content is, it won’t be discoverable without these technical foundations.
Improves Website Speed and Performance:
A slow website negatively impacts user experience, increases bounce rates, and signals to search engines that your site is not user-friendly. This can harm your rankings even if your content is excellent. So, we should improve site speed by minifying code, optimizing images, leveraging browser caching, and reducing HTTP requests to ensure fast loading times, which is a direct ranking factor.
Implements Structured Data for Better SERP Presence:
Schema markup for various content types, like articles, products, and FAQs, can improve your site’s presence in search engine results pages (SERPs) with rich snippets, which enhance click-through rates.
